MenuMargin OptimizerMenuMargin Optimizer
Predictable, per-location pricing

Start lean, expand as you grow

A straightforward subscription per location with optional modules. Finance-friendly packaging that scales from 1 to 100+ locations.

Core Insights
Item-level margin visibility and weekly recommendations for operators getting started with data-driven menu decisions.
$199/ location / month
  • POS ingestion + basic cost import (CSV)
  • Item-level contribution margin & waste flags
  • Price & assortment recommendations (weekly)
  • Dashboard + downloadable reports
  • Email alerts for margin drops
Most popular
Optimize
Deploy changes to POS and delivery channels with built-in scenario modeling and experiment templates.
$349/ location / month
  • Everything in Core Insights
  • Supplier cost versioning
  • Scenario modeling (price/mix changes)
  • Deployment to POS + 1 delivery channel
  • Basic A/B experimentation templates
  • Governance: approvals & rollback
Autopilot
Full multi-channel deployment, causal experimentation suite, and automated optimization for scaling operations.
$599/ location / month
  • Everything in Optimize
  • Multi-channel deployment (POS + 3 delivery + web)
  • Causal experimentation suite (sequential, geo splits)
  • Automated optimization rules & guardrails
  • Multi-location rollouts & playbooks
  • Priority support + quarterly strategy session

Optional Add-Ons

Extra delivery channel connector$49 / location / month per channel
Advanced Inventory/ERP integration$99 / location / month
Experimentation Pack (for Core tier)+$99 / location / month
White-glove menu deployment service$300 / location / month
Enterprise controls (SSO, SCIM, audit)$500 / org / month

Feature Comparison

FeatureCore InsightsOptimizeAutopilot
POS data ingestion
CSV cost import
Item-level contribution margin
Weekly recommendations
Dashboard & reports
Margin drop email alerts
Supplier cost versioning
Scenario modeling
POS deployment
Delivery channel deployment1 channel3 channels + web
A/B experimentationBasic templatesFull causal suite
Approvals & rollback
Automated optimization rules
Multi-location playbooks
Priority support
Quarterly strategy session

Frequently Asked Questions

How quickly can we get started?

Standard onboarding takes about a week. Connect your POS data, upload a supplier cost CSV, and you'll have your first margin analysis and recommendations within days.

What if we have more than one delivery channel?

The Optimize tier includes deployment to POS + 1 delivery channel. Autopilot covers up to 3 delivery channels plus web ordering. Additional channels can be added for $49/location/month each.

Is there a minimum number of locations?

No minimum. Pricing is per location, so a single-unit operator can start with Core Insights for $199/month. Volume discounts are available for 20+ locations — reach out and we'll build a custom quote.

How does A/B testing work for restaurants?

We run controlled experiments by assigning test and control groups across your locations or channels. Changes are deployed to the test group while the control stays unchanged, so we can isolate real profit lift from seasonality, promos, and noise.

What POS systems do you integrate with?

We support major POS platforms including Toast, Square, Clover, Lightspeed, and Aloha. If your POS isn't directly supported, CSV upload works for all systems.

What does onboarding cost?

Standard onboarding is $999 per location, capped at $4,999 per organization. We also offer an optional data cleanup and mapping package if your cost data needs reconciliation.

Ready to raise your contribution margin?

Connect your data, review your first recommendations, and deploy tested changes that drive real profit.